XOCO Chocolate

There was a need for XOCO Chocolate Bars to be able to showcase their Oaxacan roots and provide visual interest to potential buyers as well as disassociate it from mainstream chocolate goods. The company wanted to create a packaging design that would position it as a conversation piece that could invite shoppers to learn about the deeply rooted history involved in the creation of the artisanal chocolate bar. With my help, XOCO released three variants: chili, lime, and mint all in distinct colors wrapped in unique Mesoamerica illustrations.

Service

Client

Packaging

Illustration

XOCO

Year

2019